Influencing Mechanism of Khouzestan Ramin Agricultural University Students perception of Educational Services Quality on their Academic Achievement

Students’ perception about the Educational Services Quality (ESQ) is a fundamental key to improve educational activities and students’ academic achievement in higher education institutions around the world. However, the influencing mechanisms of students’ perception of ESQ on academic achievement have not been considered seriously by researchers. Therefore, the aim of this survey was to investigate that how agricultural student’s perception of QES in Ramin University affects on their academic achievement. Statistical population of this research was consisted of M.SC students; from that by using Krejcie and Morgan sampling table 110 participations were selected. Structural Equation Model (SEM) via LISREL software was used to evaluate validity and reliability of the research questionnaire, and also to examine goodness of the latent variables and to test research hypothesizes. The result of confirmatory factor analyses confirm both “the validity and reliability” of the questionnaire and “the goodness the latent variables”. The results of path analysis by using the AMOS software portrayed that the interaction quality and the university’s atmosphere quality have most direct affect on student’s perceive of ESQ and have most indirect affect on student’s academic achievement. In the other where, perception of ESQ and satisfaction in total has most direct affect on student’s academic achievement. Moreover, perception of ESQ has significant affect on students’ academic achievement.