Application of fuzzy group analytic hierarchy process in partner selection of international joint venture projects

Abstract:
Partner selection is gradually recognized as an essential factor in gaining success in a cooperative settings. In this paper, a novel approach based on fuzzy AHP group decision-making for partner selection of joint venture projects is proposed. In this approach, rst, the in uential factors for selection of appropriate partners based on literature review and interviews with experts are identi ed. Then, using a method considering the risk, knowledge, and educational background of decision-makers, the impact of decision-makers is calculated. Pairwise comparison matrices are performed, and the weights of criteria are calculated based on two methods (multiplicative and additive). Then, the calculated weights of criteria and the potential partners have been ranked via an ecient ranking index. Finally, the application of this methodology to a real case study in National Iranian Petrochemical Company (NPC) is conducted. The contribution of this study is developing a fresh systematic approach for partner selection of international joint ventures and application in a real-life case study to present an operational guideline to the petrochemical industries. The results of this study reveal that the equipment of the partner, its nancial capacity, trusts and management skills are the most important criteria for establishing the durable partners in the international joint venture of NPC.
Language:
English
Published:
Scientia Iranica, Volume:23 Issue: 6, 2016
Page:
2959
magiran.com/p1637859  
دانلود و مطالعه متن این مقاله با یکی از روشهای زیر امکان پذیر است:
اشتراک شخصی
با عضویت و پرداخت آنلاین حق اشتراک یک‌ساله به مبلغ 1,390,000ريال می‌توانید 70 عنوان مطلب دانلود کنید!
اشتراک سازمانی
به کتابخانه دانشگاه یا محل کار خود پیشنهاد کنید تا اشتراک سازمانی این پایگاه را برای دسترسی نامحدود همه کاربران به متن مطالب تهیه نمایند!
توجه!
  • حق عضویت دریافتی صرف حمایت از نشریات عضو و نگهداری، تکمیل و توسعه مگیران می‌شود.
  • پرداخت حق اشتراک و دانلود مقالات اجازه بازنشر آن در سایر رسانه‌های چاپی و دیجیتال را به کاربر نمی‌دهد.
In order to view content subscription is required

Personal subscription
Subscribe magiran.com for 70 € euros via PayPal and download 70 articles during a year.
Organization subscription
Please contact us to subscribe your university or library for unlimited access!