Comparing Parents & Coaches' Views on the Field investigate the effectiveness of teaching ethical values (through storytelling and animation) on the development of social skills of pre-school children

The purpose of this study was to investigate the effectiveness of moral values teaching (through storytelling and animation) on the development of social skills of pre-school children. The research method was "quasi-experimental" –factorial design. The statistical population of this study included all pre-school children of area two of Yazd in 2015, based on the sampling, 102 pre-school children were selected and divided in to five groups. Finally, by random selection, four groups (two boys and two girls groups) were selected as the experimental group (storytelling, cartoon) and one group as control group. Moral values were taught to experimental groups in 10 sessions of 30 minutes through storytelling or animation. Social Skills Questionnaire (Weert, 1984) completed by parents and educator`s before and after of treatment. Data was analyzed using descriptive statistics (mean and standard deviation) and inferential statistics (MANCOVA test and covariance analysis). The results of the MANCOVA test in the parents’ group showed that moral values teaching through cartoon and storytelling significantly (p