Policy-Making of Increasing Share of Iranian Mobile Games in the Global Market

With the emergence of a new economic stream of cultural industries around the world, the need to downturn the oil-based single-product economy, the entry of the Iranian mobile gaming industry into global markets is a social and economic necessity that requires policymaking and share facilitation strategies. To achieve this goal, interviews were conducted with14 policymakers, researchers, and media activists using qualitative content analysis. After three coding steps, stakeholders and policies were summarized. This policy was categorized and presented by adopting a value chain management approach, at different stages of the game industry value chain, for three stakeholders including policymakers, investors and game makers. Following the policies outlined by the three stakeholders at different stages of the game's value chain can facilitate the process of entry of Iranian games into global markets.