Investigating the Impact of Business Technology Environment Components on Production-Commercial Performance of Industrial Units (Ardabil Province)

Technology supports the ability of businesses to use and exploit new sciences and ideas that emerge in various branches of knowledge. Accordingly, technology through continuous improvement of services or products of businesses has led to their sustainability and business prosperity and in this regard is an important element in increasing the competitive position of businesses. In this study, an attempt was made to investigate the effect of the components of the business technology environment on the performance of industrial units in Ardabil province. The present study is applied in terms of purpose and descriptive-analytical in terms of method. The statistical population of this study was all managers of industrial units in Ardabil province. The minimum sample size for completing the questionnaires of this research was 184 entrepreneurs and was randomly selected and the questionnaire was distributed among them. The validity of the research instrument was calculated using the confirmatory factor analysis model and its reliability was calculated using Cronbach's alpha. Data analysis was performed using SPSS and SMART PLS software using descriptive statistics and structural equation modeling. Findings showed that the business technology environment has a significant and positive effect on the production-commercial performance of industrial units. The research findings also indicated that the components of development research, intellectual property system, technology life cycle and technology transfer have a significant effect on the production-commercial performance of industrial units.