Identification of Entreprenual Oppurtunities of the High Buildings Industriy in Tehran City

Rapid and uncontrolled growth of population in major cities, and consequently the needs to large-scale housing, on the one hand and preventing the spread of the cities horizontal landscape, on the other hand, made the high-rise building construction as an essential solution to the land problem. Hence understanding the available opportunities in the construction industry, particularly in high-rise building construction could cause identifying favorable opportunities to develop entrepreneurial in upstream and downstream industries of high-rise building construction. This study seeks to answer the question of what entrepreneurial opportunities are in high-rise building construction industry, in the city of Tehran.

This study used research methods of combination techniques and Morrison recitatif analysis.In the qualitative part, 20 experts were interviewed and focus group meetings were held. In the quantitative part, inorder to identify entrepreneurial opportunities in the the high-rise building construction industry in the city of Tehran, a questionnaire based on Ulwick model with two measures of "satisfaction" and "significance" was designed. After approval of relevant experts in the field, the questionnaires were distributed among industry participants and then collected.

After approval of relevant experts in the field, the questionnaires were distributed among industry participants and then collected. the end, the results shows that entrepreneurial opportunities lies in "providing technical trainings for technicians and workers" , "providing professional trainings for senior-level project management and construction" , " Identifying and recommending the intelligent building management systems to industry participants" , "providing professional training for the operation and management of buildings", and " Development of business-oriented research and development (R&Ds) and introducing new specific technologies and equipments to high-rise building construction industry.

The results show an increase in demand in the construction industry in today's society and the tendency of consumers to use the service, one of the sources of entrepreneurial opportunities are identified and Service. Each of these opportunities can lead to the development of many businesses. This employment staffing specialists, technicians, workers have contributed and ultimately will lead to economic growth.