A model for strategic execution based on Grounded theory in Knowledge-based companies due to qualitative-quantitative combined method

knowledge based economic can be known as an important factor in the progress of the country. This discovery has the potential for employment in addition with economic development, thus one of the main considerable issues is to conduct such a research in order to handle all the activities in Knowledge-based companies.

the goal of this research is to present a model for strategies based on Grounded theory in Knowledge-based companies

the method present research was done by Grounded theory and qualitative-quantitative combined. The tools of gathering data in the qualitative section is deep interviews and in the quantitative is questioner.

the gathered data form about 15 deep interviews are evaluated due to presented method by Ashteras and Courbin (1998) and the qualitative model was extracted. In this research the effect of content based factors and the process of strategical execution was evaluated on the performance of Knowledge-based companies by the structural equations (by SPSS 18, SmartPLS).

the “strategic execution of Knowledge-based companies” theory is the major issue due to the evaluation of data which is created from the minor issues such as “strategic fit”, “strategic translation” and “confidence of best and on time decisions”. The evaluation of different methods was represented in order to successful execution of strategy and also some methods were introduced in that way and Suggestions for future research are provided.