The Role of Long-term and Short-term Orientation of Ardabil Azad University Students in the Success of E-learning

The current research was conducted with the aim of investigating the role of long-term and short-term orientation of students in electronic learning. The research method was applied in terms of objective and descriptive survey in terms of data collection. The statistical population includes all students of Ardabil Azad University in the academic year of 1400-1401. Based on Morgan's Table, 367 people were selected as a sample using simple random sampling method. The structural equation modeling was used using SPSS and Smart pls to investigate issues related to validity and reliability of variables and causal relationships between them and explanatory power. The data collection tool was a standard questionnaire, 33 closed-ended items on a Likert scale. The validity of the questionnaire was measured based on the opinion of experts, and the reliability of the research was checked and confirmed using Cronbach's alpha coefficient. The results of statistical analysis showed that system quality, information quality, and service quality have a significant effect on user satisfaction. Also, user satisfaction had a significant effect on the benefits of using the system, and long-term and short-term orientations had an effect on the benefits of using the system.