Identifying Individual Barriers and Development Pattern of Rural Household Jobs with Emphasis on Eastern Regions of Golestan Province

Household jobs, as an employment effort, seek to empower rural women economically and socially and sustainable rural development, but in practice creating and expanding these types of jobs face many individual and structural obstacles. This paper aims to identify individual barriers to the development of household jobs in rural areas east of Golestan province including Gonbad, Minoodasht and Kalaleh counties. The research was a mixed-qualitative study that was studied in the qualitative section using Delphi technique of 20 experts and rural development specialists using interview tools. A survey research method was used to perform a quantitative part in which 381 rural working women were selected as the sample population from 14,185 people and were studied by a researcher-made questionnaire. Low level of creativity and innovation and risk level in creating new jobs and low level of literacy and skills of rural women. The findings of the survey also showed that the development of domestic and rural jobs has a significant relationship with individual barriers, as well as the promotion and development of rural household jobs has a significant relationship with the (modern) and participatory approach.