Requirements of Producing of Dialogue-Oriented Ethical Programs in the National Media

One of the important missions of the Islamic Republic of Iran Broadcasting is producing religious and moral programs and portray the presence of religion and morality in all aspects of life. To achieve such a goal, precision, deep thinking and reflection on religious foundations and designing, engineering and correct management of the message from the perspective of Islamic foundations are necessary. Therefore, in this article, an attempt has been made to state the requirements and prerequisites related to before producing, producing and broadcasting of the ethical dialog-oriented programs of the national media. The method to achieve this goal is a qualitative study. In this method, on the one hand, religious sources in the field of Islamic ethics and documents and media researches are examined, and on the other hand, while interviewing experts and managers and program makers in the field of religion and media, and based on thematic analysis method, the topics are coded and then the strategies, policies and requirements for the producing ethical programs are extracted and organized, so that from the totality of it, one can get a vision about it. From all the discussions, it can be concluded that in the designing and producing of ethical dialogue-oriented programs of the national media, the strategy, policy, criteria, structure, requirements and prerequisites all need to be reviewed. In addition, elements such as production factors, presenter, expert, research, audience, broadcast time and generally the production process of "pre-producing, producing and broadcasting" have been examined and the requirements of each have been explained.