Presenting an effective innovative human capital model for knowledge-based herbal pharmaceutical companieswith an emphasis on the future management strategy of hygiene and health

Effectiveness of innovative human capital performance of knowledge-based herbal pharmaceutical companies and adopting forward-looking strategies to achieve it is important. aim is to provide an effective innovative human capital.

Research approach is mixed. targeted sampling was done with 15 experts in the health sector and managers of knowledge-based herbal medicine units in the country. For model tesingt, 169 questionnaires were collected from the researchers of knowledge-based units of herbal medicine. data analysis for model discovery is based on grounded theory and structural equations for model testing.

The model with six main dimensions (market-oriented dominance), (innovative human capital), (herbal therapy cultural environment), (weakness of policy making, standardization and innovation creating valuing), (futuristic strategic management of health), (future market knowledge) and 17 components,126indicators were confirmed. the fit indices of the model were NFI=0.926, GOF=0.569 and SRMR=0.071, which indicates fit of the research model.

Managers by adopting strategies of increasing and sharing the flow of information and knowledge between specialist employees, project supervisors and other stakeholders in the supply chain - having a learning and forward-looking management style in selection, employment, training and how to behave with specialist employees in projects - adopting smart management style in business processes as market measurement, customer orientation, competition orientation, improving the quality of drug production and creating an atmosphere of win-win interaction with other knowledge-based enterprises and herbal pharmaceutical industries, can witness the effectiveness of human capital by gaining knowledge of the future market.