نشریه مطالعات مدیریت رفتار سازمانی در ورزش
سال دهم شماره 2 (پیاپی 38، تابستان 1402)

The purpose of this research was to Compilation of the conceptual framework of cultural capital in the Ministry of Sports and Youth. This research was conducted using a mixed quantitative-qualitative research method using a sequential exploratory method. The sample of the qualitative part was 14 professors of the sports management department of the university and executive directors of the Ministry of Sports and Youth, who were selected by snowball method, the interviews continued until reaching theoretical saturation. In the quantitative part, the statistical sample included 378 managers, officials and experts of the Ministry of Sports and Youth. The researcher-made questionnaire contains 76 questions, whose content validity was confirmed by asking the opinions of several university professors, and its reliability was calculated and confirmed by Cronbach's alpha test.The structural equation model was used to analyze the data. According to the results, a model with 7 dimensions consisting of 76 items was designed, which according to the factor load in the order of priority, including spirituality tools (0.973), positive changes in life (0.969), value of life (962. 0), interaction with others (0.962), identification (948), body management (0.896) and social capital (0.883). The results of this research and the identified factors indicate a comprehensive model that can be used as a comprehensive framework in the Ministry of Sports and Youth, and its use can identify the strengths of employees and empower and improve their performance, thereby increasing the organization's productivity.

The purpose of this research is to identify the characteristics of effective leaders of sports organizations. The research method was qualitative and based on phenomenology. The statistical population of the research was the professors of the academic faculties of the country's universities, who had leadership and management experience in sports organizations. The validity and reliability of the research was confirmed through the indicators of credibility, transferability, trustworthiness and verifiability. After step-by-step coding based on the phenomenological method, 77 sub-themes were obtained, which were divided into 9 topics: leader's power, leader's personality, leader's views, leader's behavior, leader's communication, leader's ethics, leader's skills, members' views towards the leader. , leader's actions were placed as the characteristics of effective leaders of sports organizations. The results of the research showed that the characteristics of effective leaders in sport organizations are power (charismatic power, expert power, etc.), personality (self-confidence, vision, etc.), leader's views (belief in change, perspective idealistic and...) leader's behavior (appropriate body posture, extra-role behaviors, etc.) leader's communication (good relations with subordinates, etc.) , technical, etc.) is the view of the members towards the leader (the acceptability and cooperation of the members, etc.) and the actions of the leader (strategic planning and evaluation right under the hands, etc.).

The ever-increasing expansion of smartphones has developed the number of sports users who use these types of phones to perform sports activities. The present study was conducted with the aim of designing a behavioral model of accepting and using fitness apps in Iranian users based on a compound approach. The data of the qualitative section was collected through in-depth and semi-structured interviews with programmers and designers of sports programs and academic experts in the field of sports and computers and was categorized into 6 main themes and 21 sub-themes through the theme analysis approach. In the quantitative section, a questionnaire containing 28 items was prepared based on the findings of the qualitative section. The analysis of the responses of 170 users of fitness apps showed that the quality of the app, digital literacy, facilitating conditions, willingness to use the app and trust in the app have an effect on the acceptance and use of these apps. The results of the quantitative section showed that factors such as gender, age and experience of using technology can indirectly affect the willingness to use and the trust and acceptance of users. Therefore, if these things are managed properly, they can strengthen the behavior of users in accepting and using fitness apps. Finally, the behavioral model designed in this research was suitable for Iranian users of fitness apps. The results of this research can be considered as a comprehensive approach to understand the behavior of users in accepting and using fitness apps in Iran.

The aim of this study was to investigate the effect of personality traits on organizational apathy with the mediating role of organizational silence (Case study: physical education teachers). The population included all physical education teachers in 19 districts of Tehran (1600 people). Due to the limited research community, based on the Cochran's formula, 351 teachers were randomly selected as a sample. In this study, questionnaires of personality (Gosling et al., 2003), organizational silence (Vacola and Borados, 2005) and organizational apathy (Danaee Fard et al., 2010) were used. In order to analyze the data, descriptive and inferential statistical methods were used. Based on the results, personality traits have a significant negative effect on organizational apathy (Sig = 0.001, t = 8-520); Personality traits have a significant negative effect on organizational silence (Sig = 0.001, t = -2.679); Organizational silence has a significant positive effect on organizational apathy (Sig = 0.001, t = 2.507). It was also found that personality traits through the mediating variable of organizational silence have a significant effect on organizational apathy of physical education teachers. As it turned out, the personality factor determines the degree of organizational apathy and organizational silence of physical education teachers, so it is recommended to use personality tests when hiring teachers to maximize the fit of personality and jobs.

purpose of the current research was to designing a consumer behavior model in the digital marketing space of sports business which was carried out using the method of qualitative studies and the method of Shtrauss and Corbin. The statistical sample of the research was experts and experts in the field of sports management, who were selected by the targeted bullet and snowball method, and the sample size was also determined by considering the assumption of theoretical saturation. . A semi-structured interview was used to collect data, and the researcher reached theoretical saturation by conducting 15 interviews. The validity of the questions was confirmed step by step by experts, and the reliability of the interview questions was 92% by retest method. By analyzing the data, 450 primary codes, 56 sub-categories and 8 main categories were obtained, and the research model was designed through three stages of open coding, central coding and selective coding.The results showed that in sports consumer behavior in digital business marketing, effective factors include causal factors (digital marketing), contextual factors (organizational factors and psychological factors), intervening factors (technological progress and environmental factors), strategies (organizational strategy) and consequences (organizational growth and excellence) and the main category is digital consumer behavior, which covers all other categories. so digital marketing officials and managers should have a strategy-oriented and process-oriented view on digital consumer behavior, and the structure of the organization should be based on knowledge, learning, and performance.