جستجوی مقالات مرتبط با کلیدواژه "Media" در نشریات گروه "علوم اجتماعی"

The existence of a relationship based on trust between the public and science is the most important pillar of the development of science and technology. Despite the importance of science and its successes, the consequences of its ever-increasing growth have brought about concerns and doubts in societies and caused people to reconsider their trust in science. Therefore, this study aims to determine the factors that affect public trust in science and technology.

This research was based on a survey, and data was collected through a questionnaire. A total of 410 people were selected from the 22 districts of Tehran using multi-stage cluster sampling. The face validity of the questionnaire was established by experts’ inspection, and construct validity was established through Factor Analysis. The reliability of the questionnaire was determined by examining the internal consistency of the items. Cronbach Alpha showed an acceptable reliability index of over 0.70 percent.

The study’s findings showed that the variable "scientific citizenship", with an impact factor of 0.55, the variable "general understanding of science and technology", with an impact factor of 0.48, and the variable "media", as a mediating variable with an impact factor of 0.50, affected public trust in science and technology from most to least, respectively.

Within the framework of scientific citizenship, there is a close connection between the public’s understanding of science and their participation in science and technology. Therefore, the element of awareness, which plays a crucial and foundational role in achieving scientific citizenship, significantly affects the formation of public trust in science and technology. This type of trust is based on an awareness of the potentially risky nature of science, combined with critical thinking, which distinguishes a scientific citizen from an ordinary citizen. Consequently, if scientific citizenship is realized through the two components of "membership" and "participation" in scientific activities, centers, and associations, it will have a positive and increasing effect on citizens' trust in science and technology. In this context, the media can play an important role in strengthening trust in science and technology by responsibly and impartially presenting and disseminating information and scientific events, as well as maintaining effective and continuous communication with key stakeholders in the field. Also, the more people understand science and technology and have a positive perception of their impact on daily life, the greater their trust will be.

This research examines the functions of new media equipped with artificial intelligence in the field of religion. The main objective of the study is to understand the potential impacts of artificial intelligence on religious beliefs and practices, as well as its role in shaping and reproducing religious concepts. Additionally, it evaluates the challenges and opportunities that artificial intelligence may create in providing information and answering religious questions.

Methodology of the Research: 

This research is qualitative and was conducted with an analytical and descriptive approach. Data were collected by posing specific questions to artificial intelligence bots related to internet media. This approach helped researchers to study more deeply the impact of artificial intelligence in responding to religious questions and to examine the potential for changes in this area.

The findings of the research indicate that the use of artificial intelligence can significantly impact responses to religious questions and the interpretation of religious texts. Given the rapid advancements in this technology, assessing its capabilities and effects as a widely used tool for addressing religious inquiries and teachings appears to be essential.

The results indicate that the use of artificial intelligence bots can create challenges related to the quality and manner of user interaction with religious information. These interactions involve how users engage with Chatbots and the impact of these interactions on users' critical thinking and their understanding of religious information. The emergence and expansion of artificial intelligence in the field of religion have raised new questions about its role in reproducing and changing religious beliefs. The findings of this research clarify that artificial intelligence can have a significant impact on shaping religious concepts and practices. Accordingly, various scenarios that may arise from the continued integration of this technology into religious practices and beliefs were examined, highlighting that improving responsiveness and enhancing cognitive depth regarding religious concepts through this technology requires sustained continuity and knowledge enhancement in this area.

This research aims to investigate the sociological role of the media in representing the effects of poverty in society and attracting benefactors. This research is of an applied type that has been done in a quantitative way. The statistical population of the research was made up of media elites, relief experts, and donors of Fars province, who were selected using Morgan table sampling. In order to collect information in the quantitative part, a researcher-made questionnaire was used, the validity of which was confirmed by using face validity, and its reliability was confirmed by calculating Cronbach's alpha coefficient. The reliability of all variables was higher than 0.7. The findings of the research, which were extracted through the qualitative method, include 5 core codes. They are the representation of the causal conditions of poverty in society, the representation of religiosity and the culture of poverty, the representation of social capital and poverty, the representation of the attraction of benefactors and institutions, and the representation of the consequences of poverty. The results showed that all these dimensions have been able to explain the main research variables meaningfully. Therefore, each of the above factors represents the effects of poverty in society and attracts donors in Fars province.

The advancement of information technology and along with-it media technology has created a new form of economy called media economy. Although this concept is not a new word, however, in recent years and with the expansion of online media as modern information tools, it has gained twice as much importance. The purpose of this study is to examine the economy of digital media firms. The research is of mixed type (qualitative-quantitative). In this research, data collection was done by two methods of library and field. The library method was used to collect information on the background of internal and external studies and the field method was used to collect data from semi-structured interviews until reaching theoretical saturation. The findings of this study showed that four main topics were identified as the role of new media in the country's economy, which are: improving businesses, improving media economy, influencing macroeconomic variables and creating employment. The findings also show that reducing economic inequalities, innovating in occupations and increasing national security are the most important strategies of new media in improving businesses. Based on this, new media can improve media economy by selling educational content, increasing participation in peer-to-peer advertising, increasing the number of audiences and increasing media functions. The findings also showed that new media can influence the economy by economic analysis, improving the economy through national development, increasing people's economic knowledge and improving the economy by creating jobs. And finally, new media can lead to employment in the country by increasing jobs and diversifying income-generating methods. In the end, it can be concluded that media, by using methods such as advertising, content production, in addition to being able to generate income, create conditions for the expansion and prosperity of businesses and thus affect the country's economy. With the expansion of digital media and the elimination of geographical restrictions for businesses, today a very large percentage of small and home-based businesses also use advertising and advertisements in the media, which this potential can lead to economic growth and development in the country, employment, improving national security, entrepreneurship and innovation in occupations with a strong economic management.

Families, as crucial social institutions, play a vital role in providing emotional and physical support to their members and teaching life skills. The rapid evolution of communication technologies and media has significantly influenced this institution, leading to major changes within it. This research aims to categorize issues and offer suggestions for addressing gaps in research or media policy-making. The research question is: How have studies in the field of family and the media been classified, and what topics have been discussed under each classification? The theoretical framework of this article is based on Dependency Theory, Manuel Castells' Theory, and Cultivation Theory, with data analysis conducted using meta-analysis and thematic analysis methods. In this study, after reviewing 93 extracted articles on the subject of media and family, and analyzing descriptive statistics and themes in areas such as social networks, television, and cinema, the strengths and weaknesses of the research were identified. The results indicate that the effects of modernity and media on the family institution in Iran have been profound and multifaceted. These value changes include the removal of traditions, weakening of kinship relations, empowerment of women, increased importance of individualism, and changes in lifestyles. These transformations represent a period of cultural and social transition, emphasizing the need to focus on the Iranian-Islamic lifestyle, the identity of men and women, strengthening family cohesion and relationships, media literacy, and attention to the role and position of children and adolescents within the family.

The problem of the current research is about social networks as one of the types of social media that has significant interactive possibilities for internet users and is useful for its audience in some processes, but on the other hand, it has extensive harm to the society; The purpose of this research is to study the role of social networks in increasing or reducing delinquency in order to prevent and the role of media literacy education in order to reduce the harm of social networks on users. In terms of the purpose, the current research is a qualitative research structured in the form of in-depth interviews, and according to the topic, this research has two different statistical communities; The first part was experts in media and social communication and the second part was experts in the field of law and criminology. 22 of them were interviewed until theoretical saturation was reached and the results were collected using Max Kyuda software. The results show that social networks, on the one hand (depending on how events and news are reflected), have the ability to intensify the feeling of insecurity, promote delinquency and encourage people prone to committing crimes, and on the other hand, by playing the role of informing and promoting healthy life patterns. They can be effective in reducing the occurrence of crime and increasing the feeling of security. The conclusion of this research was that it was confirmed that social networks do not inherently cause crime, but it is

The objective of the current study is to investigate the communication processes inherent in mobile-based social networks during crises, with the aim of developing a robust model for crisis news coverage. This research critically examines existing external frameworks for crisis management and seeks to establish a foundation for the development of a localized model that enhances strategies for crisis-related information dissemination. By addressing the central research question—How can an effective crisis management model for news coverage be defined in an era dominated by the proliferation of mobile-based social networks? —this study aims to contribute significantly to the literature on crisis communication and management.

This research employs a purposeful-judgmental sampling method to select a diverse cohort of participants, including journalists, political activists, users of mobile-based social networks, current political officials, state broadcasting managers, and communication sciences and information technology professors in Isfahan. A total of 15 individuals were selected for in-depth qualitative analysis. Furthermore, to refine the research model, an additional sample of 70 staff members from state broadcasting in managerial and supervisory positions was included as a statistical sample. The study utilized the Delphi technique to gather insights from experts in social networks and crisis management. Additionally, content analysis was conducted on the opinions and information provided by participants to identify key factors influencing crisis communication. This multi-faceted methodological approach ensures a comprehensive understanding of the complexities surrounding crisis news coverage in the context of mobile-based social networks.

The research identified several existing challenges in crisis news coverage, revealing 11 distinct factors that can exacerbate social crises. These factors underscore the complexities involved in information dissemination within mobile-based social networks and highlight the significant impact of user engagement on effective crisis management. By clarifying these challenges, the study emphasizes the need for tailored strategies that address the unique dynamics of mobile communication in crisis situations.

The findings of this study highlight the critical importance of timely and accurate information dissemination during crises. By elucidating the communication dynamics within mobile-based social networks, media outlets can significantly enhance their credibility and effectiveness in crisis situations. The proposed model seeks to refine crisis communication strategies, ultimately contributing to more effective management of social crises and mitigating the proliferation of misinformation. This research emphasizes the necessity for media organizations to adapt to the evolving landscape of digital communication, thereby fostering a more informed public and strengthening resilience in the face of crises

Considering the limited number and limitations of the conceptual models of gender presented in the media coverage, the purpose of writing this article was to reach a conceptual model of the position of gender in the media coverage of the 2020 Tokyo and 2016 Rio Olympics so that it can be used as a model. In the analysis of the existing conditions, he used it to achieve the desired situation.

This research is qualitative research based on thematic analysis approach. The statistical population included all the contents of Iran Sports newspaper in 1395 and 1400. Statistical sampling was purposefully selected, which included 212 textual data (news, reports, interviews and articles) in the Iran Sports newspaper during the time period of each of the mentioned Olympics (August 15-31, 2015 and August 1-17, 1400). . In order to analyze the data, the coding method of three stages of descriptive, interpretive and integration coding was used

According to the coding results, five primary themes, three secondary themes and one overarching theme were obtained. The comparison of the obtained results shows that in most cases, under the influence of the gendered discourse and the approach of this newspaper based on the concepts of "hegemony",

One of the significant points in the concept of "hegemony" is that the news coverage in this theme has been done for both sexes, with the difference that the news support for women is mostly the announcement of infrastructural deprivations.

The media play a decisive role in the type and manner of guiding activism on social issues. The relationship between the university and students with numerous and diverse social media has the greatest impact on guiding their thoughts and ideas, especially in the occurrence of socio-political issues. This study, using a descriptive-explanatory research method and with an applied objective in line with the comparative approach, has investigated the role of social media in monitoring and guiding the thoughts of students at Farhangian Missionary University in relation to the events of October 1401. The data collection method was field-based in the form of a questionnaire from students on campuses in the provinces of the 4th geographical pole (Zanjan, East and West Azerbaijan, Ardabil, Gilan, Qazvin). Data were collected based on the three main components of media sources, media performance, and media feedback, and analyzed using the radar focus model and the Scheffe-based post hoc model. The results show that the media activism of students in Pole 4 of Farhangian University is close to average with a mean difference of 0.12 and a variance of 0.25 (in the positive direction), and despite the geographical distance, students in the provinces under study do not have a significant difference in media activism with an F value of 0.204 and a significance level of 0.922, and do not have a strong difference in attitude. Despite the average media activism of students and the lack of a significant difference between the provinces under study, considering the mission-oriented structure of Farhangian University (training teachers for current and future generations), media activism in this university requires the implementation of promotion policies.  .

Media is considered as one of the methods of customer attraction. Customers based on the type of Islamic lifestyle are increasingly connected with the media and influence the purchase behavior by sharing experiences. The importance of the media and marketing function has been confirmed in research and its impact on purchasing behavior.

The research method of the current research is applied research in terms of its purpose; In terms of method, it is among descriptive correlational research and it was conducted as a survey; Because the required information is obtained from the current state of the statistical sample using a questionnaire, the method of collecting information in this research is the library and field method according to the subject and the nature of the research. The statistical population of the research was 133 housewives in 4 districts of Tehran city. In this way, it starts based on reviewing the literature and collecting useful information in the field of relationships between variables, and then the relationship between variables will be examined using the data collected from the questionnaire to complete the process. Smartpls, Spss software was used to analyze the findings.

The effect of two variables on the purchasing behavior of consumers and the explanation of the effect between them. A correct and quantitative understanding of these effects will help housewives to find the path of marketing and satisfying the customer's needs with the least errors. The role of Islamic lifestyle on customer buying behavior also includes customer satisfaction, loyalty and trust and purchase decision.

the media has a positive and significant effect on the Islamic lifestyle. The media has a positive and significant effect on the purchasing behavior of consumers, and the media has a positive and significant effect on the Islamic lifestyle through the purchasing behavior of consumers.

This article aims to examine whether, in the process of the mediatization of religion, the media plays a leading and determining role, transforming religion according to its own nature, or vice versa.

This qualitative study is conducted through library research. To this end, it will explore and compare two significant theories in media studies: technological determinism and social-religious determinism, paving the way for conclusions.

This research defends the claim that a deterministic argument regarding the relationship between religion and media is valid, asserting that it is the media that has a determining role. Finally, we will examine existing alternatives to the theory of the mediatization of religion.

A new analysis of Yervard's theory indicates that contrary to popular belief, determinism still functions and plays an important role in the relationship between media and religion.

This article aims to examine the characteristics of the topic of "Islamophobia.

The approach to this issue involves evaluating the performance of major media outlets regarding Islamophobia by referring to studies conducted in this field. Additionally, it seeks to outline ways to counter this discourse through the dialogue and interaction between cultures and civilizations.

The findings indicate that the characteristics of the virtual space, including the formation based on two-way and horizontal interactions and the possibility of dialogue, allow for discussions and expressions of opinions about the reality of Islam, differing from the frameworks of media affiliated with colonial powers. Therefore, it can confront and challenge the Islamophobic discourse propagated by these powers. One example of this is the Gaza conflict, where the virtual space was able to somewhat counter the Islamophobic discourse. Thus, it can be concluded that the solution to combating Islamophobia and moving beyond it lies in "dialogue in virtual space.

From the discussions, it can be concluded that the internet and virtual space provide a medium that, due to its interactive nature and two-way communications, facilitates dialogue much more than other media. Consequently, Muslims, as individuals exposed to negative propaganda and Islamophobia in mainstream media, can utilize two-way dialogues through these media to present a more realistic representation of themselves and depict the true face of Islam to other people around the world.

This research seeks to investigate the environmental attitude and some other characteristics of Tehran citizens in the first part, and the role of family and media in the formation of environmental attitudes in the second part, within the context of sociology.The third wave of the national survey of Iranians’ values and attitudes is one of the most accurate surveys in which the environment is formulated as a social issue, in comparison to the other waves of this survey and the other national surveys. Consequently, secondary analysis was implemented to investigate this wave in order to accomplish the objectives of the research.The future of the environment has caused citizens to experience worry and fear, as they have environmental concerns. The environmental attitude of respondents who embrace family as the political reference is significantly more positive than that of those who do not. In addition, individuals from non-democratic families exhibit a significantly more optimistic perspective on the environment than those from democratic families. The more respondents consume television and satellite channels and trust in the cyberspace, the more negative their environmental attitude will be, which can be ascribed to the content they consume in the field of media.In the process of environmental socialization, the media acts more strongly than the family, and in this process, the citizens are environmentally friendly, but there is a large gap between their attitude and action.

Fake News in Iran: A Mixed Method StudyWith the rise and spread of social media, the issue of fake news has increasingly garnered the attention of policymakers, journalists, and even the general public. Iran's unique situation and complex structure make the issue of fake news particularly significant. This research employed a sequential mixed method approach. First, a survey was conducted with 137 journalists and social media activists, who responded to questions regarding their perspectives on the proliferation of fake news in Iran and globally, and the potential roles of governments and decision-making bodies in combating fake news. After analyzing these responses, interviews were designed in which 48 media experts answered both closed and open-ended questions. Finally, by comparing the results from both phases of the research, certain findings and recommendations were formulated and presented.

In the present research, the lived experiences of parents-teacher media communication in the academic year 1402-1403 have been analyzed in a qualitative and phenomenological way. Participants in this research were 15 teachers and 10 parents from primary schools in Birjand city, who were selected in a purposeful way and participated in semi-structured interviews. Colaizzi analysis method was used to analyze the collected data. The findings from the lived experiences of teachers and parents in media communication in 5 main themes, the goals and reasons of media communication (transfer and sharing information, responding, clarifying, informing and recording events), communication methods (simultaneous, asynchronous), communication tools ( Messenger, video conference and online systems, electronic printed materials, survey and electronic form, website, student educational network (Shad), challenges and limitations (parental employment, literacy and education level, lack of material and internet resources, attitude and manner Thinking about technology, age conditions, type of residence), advantages and opportunities (easy and convenient, flexibility in time and place, increased speed and moment-to-moment monitoring, event recording and archiving) were classified. In general, we can conclude that with the entry of media platforms into the field of communication, teacher-parent communication has also been affected and media platforms act as facilitators in the field of communication. In the present research, the lived experiences of parents-teacher media communication in the academic year 1402-1403 have been analyzed in a qualitative and phenomenological way. Participants in this research were 15 teachers and 10 parents from primary schools in Birjand city, who were selected in a purposeful way and participated in semi-structured interviews. Colaizzi analysis method was used to analyze the collected data. The findings from the lived experiences of teachers and parents in media communication in 5 main themes, the goals and reasons of media communication (transfer and sharing information, responding, clarifying, informing and recording events), communication methods (simultaneous, asynchronous), communication tools ( Messenger, video conference and online systems, electronic printed materials, survey and electronic form, website, student educational network (Shad), challenges and limitations (parental employment, literacy and education level, lack of material and internet resources, attitude and manner Thinking about technology, age conditions, type of residence), advantages and opportunities (easy and convenient, flexibility in time and place, increased speed and moment-to-moment monitoring, event recording and archiving) were classified. In general, we can conclude that with the entry of media platforms into the field of communication, teacher-parent communication has also been affected and media platforms act as facilitators in the field of communication.

Media literacy and increasing use of virtual space in today's life, in addition to opportunities and positive points, has also left threats and adverse effects on human life. has not left any, so that in addition to the useful and purposeful use of virtual space, the adverse effects of this space on the Iranian society can be minimized. Considering the fusion of Iranian culture with Islamic teachings, the necessity of Iranian-Islamicization of media literacy is more visible than ever. The main goal of this research is to discover and achieve the components of media literacy from the perspective of Muslim experts. In this research, 12 experts and experts in the field of media and religion, who represented a significant level of experience and scientific and experimental participation in the field of the research subject, were selected by purposive sampling method. This research was done qualitatively and by thematic analysis method. The data collection tool was a semi-structured interview and Maxqda software was used for data analysis, which resulted in the extraction of 750 primary data. In the continuation of the process of descriptive and interpretive coding and the combination and integration of three levels of themes including 69 basic themes and 16 organizing themes of monotheistic belief, central law, aesthetics, Iranian Islamic content, religious identity, ownership and control of production and publishing areas and finally 5 overarching themes of media literacy components from the perspective of Muslim experts were calculated in the fields of purpose, identity, audience, content and format.

 The digital age has been accompanied by profound transformations in the field of information and communication technology. These transformations have significantly impacted all aspects of human life, including the media sector. Media, as a powerful tool for shaping public opinion and advancing democracy, plays a central role in modern societies. However, these rapid and extensive changes have brought new challenges for legal systems and increasingly highlighted the need to review and adapt media laws to new conditions.In the digital age, media laws serve as a legal framework for media activities, playing a vital role in preserving freedom of expression, regulating cyberspace, developing the digital economy, maintaining national security, and ensuring public order. These laws help create a safe and healthy environment for information exchange and the free expression of ideas by defining the rights and obligations of various actors in the media sphere. Additionally, media laws contribute to greater transparency and accountability in the media by regulating the relationships between the government, media, and citizens, and preventing the misuse of media.The rapid evolution of technology and the emergence of digital platforms have created multiple challenges for media laws. Among these challenges are the high speed of technological changes, the definition of abstract issues such as freedom of expression and privacy, conflicts of interest, the globalization of media, and the accountability of online platforms. For instance, artificial intelligence and machine learning have raised new questions regarding the accountability of algorithms and the dissemination of misinformation. Furthermore, determining the boundary between freedom of expression and the dissemination of hate speech or fake news has always been a subject of debate.To address these challenges, there is a need for comprehensive and collaborative approaches. Some of the most important solutions include: flexibility of laws, international cooperation, engagement with stakeholders, development of media literacy, and the use of regulatory technologies. However, it is essential to ensure that these technologies are designed to respect user privacy.Research in the field of media laws is particularly important for better understanding the challenges and opportunities present in this area and providing appropriate solutions. By conducting comparative studies on media laws in different countries, one can identify the strengths and weaknesses of domestic laws and take steps to improve them. Additionally, research in this field can contribute to the development of legal theories concerning media, strengthen international cooperation, and enhance democracy.Given the complexities of this era, the formulation and implementation of effective and efficient media laws require special attention and comprehensive collaboration. Comparative analysis of media legal systems can help develop democracy, strengthen human rights, and combat global threats.In this context, studying and analyzing the legal system governing media in various countries is recognized as a powerful tool for better understanding the role and position of media in diverse societies. In this research, using an analytical-comparative method, and utilizing legal sources, previous studies, and analysis of laws and judicial practices, the similarities and differences in the media legal systems of Iran and the United States have been examined. The main focus is on concepts such as freedom of expression, the right to access information, press responsibility, press offenses, and media regulation. The results indicate that both countries believe in freedom of expression as a fundamental value, but in practice, we observe different limitations and interpretations. Additionally, the structure of media ownership in these two countries shows significant differences: in the U.S., ownership is primarily private and diverse, while in Iran, a significant portion of the media is under the ownership or supervision of the government and state institutions. The research concludes that understanding these differences and similarities is essential for improving media laws in both countries.Furthermore, the research addresses the contradictions of a country that claims to be the cradle of freedom of expression. American history is filled with examples that show that this country, despite its claims of defending freedom of expression, has in practice suppressed various social movements. From the civil rights movement of African Americans to anti-war protests, we have always witnessed restrictions on freedom of expression. In recent years, student protests against the Gaza war and the "Black Lives Matter" movement have faced harsh police responses. Additionally, the extensive restrictions imposed on social media for political and economic interests highlight the existing contradiction between the claim of freedom of expression and the reality. The reasons for these contradictions include ambiguous definitions of freedom of expression, changing political priorities of governments, new tools of repression, and the conflict between freedom of expression and political interests.Ultimately, while freedom of expression is a fundamental value, there are many significant limitations to this freedom in practice, and when conflicts arise between this claimed freedom and political interests, it is attacked in the most severe and unjust manner.

Diplomacy in the Era of Storytelling Media: A Comparative Study of the First Media Narrative of IRINN, CNN and BBC about the Attack on Aramco
Modern media have emerged from the transition from the fascinating and attractive land of narrative and storytelling media to the new communication technologies. Event is in the narrow border between the media narrative and the fictional narrative. Hence, event is the dividing agent between the media and fiction. In the presence of event, the media narratives can be verified, falsified or scrutinized. On the other hand, fictional narratives cannot be scrutinized, even if there is an equivalent for them in the reality.
‘News as an objective report of an event’ on which Walter Lippmann once emphasized has now faded away. Narratives of an event are sometimes contradictory, numerous and plural; sometimes the narrative take precedence over the event and is more believable in the mind of the audience than the event itself. Using a qualitative analysis approach and library sources, the present article endeavors to study the first reports of the three TV channels IRINN, CNN and BBC about the Aramco attack event and remind the reader of the signs of the decline of the traditional news media and the rise of the storytelling media in theMetanarrative and modern international system.

The present study was conducted with the aim of examining the image presented of mental disorders and people suffering from these disorders in the last two decades of Iranian cinema.

In this regard, a large number of movies were examined using the Purposive sampling method, and finally 14 movies were selected based on the Inclusion criteria. Then the films were analyzed using the qualitative content analysis method deductive approach.

The results showed that the representation of people suffering from mental disorders in these films is male and limited to the young and upper class of the society. Also, this face is dangerous, unstable, incapable and irresponsible. On the other hand, mental disorders are rarely shown to be treatable in these films. Regarding the family's awareness and support for mental disorders, in 35.71% of the films, the families were aware of the existence of a mental disorder in the person and supported him. But in other films, we saw a negative atmosphere devoid of support and awareness of mental disorder and the person suffering from that disorder, which in many cases made the process of treatment or recovery difficult.

The negative effects of this representation on public culture and finally public mental health were discussed and investigated.

Today, with the advancement in the field of communication technology, dramatic changes have taken place in the biocultural and social life of societies. Based on this, various studies and researches on media and consumerism have been conducted in Iran. The purpose of this study is to study the relationship between media and consumerism in Iran. This research uses meta-analysis approach and CMA2 software to review the research conducted in the field of media and consumerism during the years 2009-2019. From 94 researches in the field of consumerism, based on the results and findings, 17 researches were selected for analysis. The findings showed that the size of the effect of media on consumerism is equal to 0.307, which according to Cohen's interpretive system, this amount is considered a moderate effect. Also in this study, social groups and research locations were identified as moderating variables. According to research results among social groups, the media has a greater impact on citizens than other social groups on consumerism. Also, the influence of the media on the cities has been more than the people of Tehran in consumerism.