An investigation of the effect of self-efficacy and self-esteem on shaping impression management

Human beings have a consistent interest in understanding the others’ impression management for them. In other words، human likes to know how others evaluate them، and what impression they make in others’ views. In this process، people try to seek for the others’ reactions or their own thoughts and visions in others’ minds; and even to make their views positive. This process is called impression management. In this case، people’s personality in employing and using impression management is of great importance. Self-esteem and self-efficacy are two aspects of personality which have a magnificent role in impression management. The present study aims at investigating the role of these two personality variables in employing impression management. The findings of the study showed that self-esteem had a positive and meaningful correlation with impression management، while there was no meaningful correlation between self-efficacy and impression management.