comparative assessment of the desirability of publishing e-books variety on view of audiences in Iran

The purpose of this study was to assess the comparative desirability of publishing e-books variety on view of audiences. Without this type of knowledge and measures in action, the foundations and pillars of marketing books published cross - sectional ascribed and attributed to electronic publication of new industries will be shaken. This survey has been, and started by library studies in technique literature and taking notes. The data collection tool is questionnaire. research innovation has hidden in title and the problem design and data collection way. In fact, after reviewing the literature and identifying and classifying types of electronic books, a questionnaire drafted by email Download 720 e-books were the first contour Mehr 1392 to December 1392,from various Iranian sites that emit emails was sent as a available sample for the population, due to the fact that the number of returned completed questionnaires in proportion to the posted number was little, several times there was following-up and re-tooking. Finally the 246 completed questionnaires of acceptable was received, so sample size is 246. Statistical results analyzed and processed by software SPSS.Among the six types of e-books which measured with moving images and spokesman have more utility electronic books under Web have lowest utility among selected samples.