Measurement of evaluation and production criteria of audio books from the users Point of views

This study aimed to identify and introduce the most important evaluation and production criteria of audio books based on users’ point of view. In terms of methodology، this study was among the quantitative studies and done with descriptive survey. The research instrument was researcher-made questionnaire. Population was all users of audiolib website that used from audio books more than once that were selected by random sampling. The findings of this study indicated that 81 standards in following of 12 criteria include advantage، incentive of application، selection criteria، favorite subject، edition، narration، music and voice-producing، tracking and naming، features and sound quality، publication format، access methods، and search and bibliographic information، which made from getting together related criteria، were located on user exposed and among of them getting a downloadable audio book file and transfer it to a player، correct convey the tone by the narrator، correct rhetoric narrator، applicable in varios audio devices، desirable and pleasant voice of the narrator، appropriateness of the narrator''s tone and voice with text type، ability to search by subject، book selection based on fitness with personal tastes and needs، use of music in children''s literature، and get free audio books from the Internet were most important criteria. Originality: The results of this study، for the first time، identified the production and evaluation criteria of audio books from the user point of view. Participants offered criteria examples that attention to them can increase the quality of audio books production.