Social Environment and Creativity: Investigating the Impact of University Atmosphere on Student's Creative Achievement

This research was conducted to investigating the role of university atmosphere on students’ creative achievement
Through random multi-stages sampling 362 undergraduate students were selected from university of Mazandaran. The instruments of the present study were creative achievement scale (Carson¡ Peterson & Higgins; 2005) and perception of creative atmosphere questionnaire. The data was analyzed by structural equational modeling method.
According to the results¡ the predictive role of creative atmosphere in the creative achievement of students was confirmed and can predict 31% of variance in creativity.
The creative atmosphere of university as a social variable¡ play a significant role in creativity of students.