Conceptual Model For New Product Development In Concurrent Engineering Environment

Today necessary and important of new product, conversion as a necessary strategy for stay in business. Chief companies try to use new approaches for improvement of new product development (NPD) process. One of these new approaches is concurrent engineering (CE). Many researches and studies about this approach was carried out or is doing now. In the general perspective, concurrent engineering presenting the pattern that have three aspects of design, production and customer. In other words, concurrent engineering approaches try to consider the design, manufacturing and customer of product for achievement the significant improvements in business. In this article try to consideration all three aspects of concurrent engineering and finally presenting the conceptual model of new product development (NPD) in this environment.