Environmental and Social Factors Affecting on Performance of Rural Productive Cooperatives in Genaveh Township

The current paper aims to investigate the environmental and social factors affecting on performance of rural production cooperatives in the Township of Genaveh. The research tool used in measuring the questionnaire was made by the researcher. The population of this research included 96farmer's memberships of productive cooperatives in the Township of Genaveh. The questionnaire design, were used 4 social indicators in the form of 21 items, and 3 environmental indicators in the form of 25 items. For analyzing of data, were used from Pearson correlation and multivariate regression with SPSS software. The results of Pearson correlation coefficient showed that there were significant relationships between all components of social factors, components of social confidence with the value of 0.670 and among of environmental factors components, soil management component with the value of 0.540 had the most effects on productive cooperatives performance. The results of multivariate regression showed that among of social factors components, the social confidence component with the value of 0.670, and among of environmental factors components, soil management component with the value of 0.540 had the most effects on productive cooperatives performance. The results of the Beta coefficient indicated that the social confidence variable with the value of 0.785 and soil management variable with the value of 0.695 predict the rural
Productive cooperatives performance. In addition, the results of single sample T test indicated that the social and environmental factors variables had affected on production cooperatives performance. From among of mentioned variables, social confidence variable with a value of 3.94 had the highest effect and soil management variable with a value of 3.24 had the least effect on the dependent variable.