Designing Supply Chain and Integrating Financial and Operational Approach

The purpose of this study is to -by designing a four echelons supply chain network and considering system and holistic thinking- regard financial and operational considerations -unlike previous studies- in strategic and tactical levels of decision-making and present integrated approach in mathematical modeling. In addition, unlike other studies that only consider profit in the models, the objective of the model is to optimize change in equity and compare with maximizing profit. GAMS and CPLEX solver are used as software for mathematical modeling. Results are indicated of the importance role of financial approach and integration of financial and operational approach in chain purposes and obtaining sustainable competitive advantage. Also, sensitivity analysis on main parameters is done to show the validity and robostness of the model.