Examination of influence of Contextual Dimensions of Organization on Competitive Intelligence, Studying in Yazd Tile manufacturing Companies

Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:
Nowadays, competitive intelligence has been a strategic management tool and one of the fastest growing areas of business that can create the competitive advantage for organizations. For this reason competitive intelligence has become one of the most important subjects in the domain of management during recent years. Therefore, this research has focused on the influence of the contextual dimensions of the organization (size, strategy, environment, culture and technology) on competitive intelligence. The society of this study is managers of tile manufacturing companies in Yazd province and72 managers were randomly selected among them. For collecting data four questionnaires was separately used. This study is an applied one and in terms of data gathering is a survey and in terms of methodology is descriptive correlation. The results of this study indicated that competitive intelligence in this society does not have favorable condition; On the other hand each of the contextual dimensions of the organization has a considerable effect on the employing of competitive intelligence.
Language:
Persian
Published:
Journal of Business Management, Volume:13 Issue: 2, 2014
Pages:
49 to 66
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