The Effect of Strategic Human Resource Management on the Financial Performance of university Campuses in Iran's Higher Education System

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Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:
The purpose of this study was to investigate the effect of strategic human resource management on the financial performance of university campuses in Iran's higher education system, considering the market strategy (Scholes and Jackson) as moderator variables. The research method was descriptive and survey. The statistical population of this research composed university campuses (N= 49), in which the sample considered all the university campuses, due to the limited number of the statistical population. The research questionnaires gathered from 98 human resources managers and financial managers of university campuses. Data were analyzed by use of descriptive and inferential methods and PLS software. The findings indicated that strategic human resource management effected financial performance of university campuses. Also, the findings showed that the quality of services and financial performance would be increased by implementing strategic human resource management. In addition, market strategy could influence the relationship between strategic human resource management and financial performance of university compuses.
Language:
Persian
Published:
Journal of New Approaches in Educational Administration, Volume:10 Issue: 4, 2020
Pages:
85 to 107
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