Normative Theory and the Pattern of Non-Verbal Communication at the Beginning of Islamic Intercultural Communication

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Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:

The starting point in the two-linker communication process is a special situation that affects the whole process. This point has both verbal and non-verbal components. Ferraro's research attempts to find Islamic normative theory at the beginning of non-verbal communication and utilizes descriptive-analytic methods and ijtihadic and inferential patterns in understanding verses and narratives and using these deductive-data-based paradigms to balance cognitive analysis with these teachings. has done.The results of the study are as follows: Extraction of normative theory comprising normative principles and strategies, detailed norms in nine channels of nonverbal communication, communication model of beginning communication with nonverbal communication approach as a simple form of theory. According to this article, non-verbal norms are formed at the point of beginning of communication in Islamic culture with an emphasis on a central semantic signification, that is to create intimacy and social affection among believers, and among non-verbal communication tactile communication is of particular importance. In touch communication, there are also specific patterns that have not been found in any culture. The emphasis on attractiveness in appearance (covering, hair, grooming, etc.) is another component of the starting point for non-verbal communication in Islamic culture, which is next in line.

Language:
Persian
Published:
Journal of Cultural Studies Communication, Volume:15 Issue: 57, 2020
Pages:
289 to 321
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