Measuring the Potential Impact of Rural Plans on Quality of Life in Suburban Areas (Case Study: Ardabil City)

Implementation of the Rural Development Plan aimed at providing a platform for rural revitalization and social, economic, physical and environmental aspects and equity and appropriate facilities, would provide relative prosperity and quality of life for villagers. The purpose of this study is to evaluate the effects of rural development plans on the quality of life of rural households in Ardabil city. The research method used in this study is descriptive-analytical and the statistical population of this study includes all heads of households living in rural areas of Ardabil city (6881 households). Simple random sampling method was selected and evaluated. The validity of the questionnaire was confirmed by relevant experts and its reliability was confirmed by pre-test and Cronbach's alpha coefficient (0.74). Statistical analysis of research data was performed using statistical software package (SPSS) and statistical tests of factor analysis and correlation analysis. In order to evaluate the factors affecting the quality of rural life, 15 variables were tested in three components using factor analysis model. The results of factor analysis showed that 68.49% of the total variance was attributed to the social and economic dimension affecting the quality of life of the villagers. Credit and financial services, security against natural disasters, poverty alleviation and motivation for career development are the four main factors affecting the quality of life in the study area. The lines dedicated to the rural development plan should not only focus on the autopsy of the villages but also a different plans must be appended on the social, economic and environmental conditions of different villages appended to it.