Staffs’ Attitudes of Agricultural Jihad Centers Toward Launch Green Entrepreneurship in Rural Areas

The main purpose of the research was identified the staffs’ attitude of Agricultural Jihad Centers toward launch green entrepreneurship in rural areas. The study population was included staffs of Agricultural Jihad Centers in Mahidasht county, Kermanshah Province (N= 68). They were selected through focus group technique and purpose sampling (n= 30). Based on the interviews with staff in focus group discussions, 36 terms were extracted in the form of a questionnaire consisting of 36 cards and an answer sheet (Figure Q). Data analysis was performed by exploratory factor analysis (Q-factor Analysis) using SPSS20 software in 2017. According to the findings, staff’s attitudes of Agricultural Jihad Centers towards launch green entrepreneurship included four attitudes: conscious attitude, skill-entrepreneurial attitude, cultural green attitude, and green technical-infrastructural attitude. The results of this study indicate that the development of rural entrepreneurship can significantly contribute to the development of rural areas as a fundamental and parallel approach to rural sustainable development goals. Because of, green entrepreneurship depends on reducing unemployment, poverty and protecting the environment. In addition to raising awareness and favorable attitude of agricultural experts to promote this important issue, infrastructure and supporting factors should be provided for the creation and development of green entrepreneurship.