Explaining the Strategic Alignment Model with the Fuzzy Dynamic System Approach (Case Study: Telecom Industry)
This paper aims to explain the strategic alignment of agile information systems and business in the telecom industry using a combined approach of fuzzy expert system and dynamic systems. In order to develop a dynamic model of alignment, the framework of dynamic capabilities, which is an effective theoretical and managerial framework in modern research of information systems and agility, was used. Information technology alignment is defined as the extent to which information technology goals and programs support and are supported by business goals and programs. After presenting the conceptual model, all the factors affecting the model were extracted using fuzzy Delphi technique and then the variables were entered into fuzzy expert system modeling. The results show that increasing the agility capabilities of information technology increases the agility capabilities of the business, which in turn increases the agility of the business strategy. As the strategic agility of the business improves, the strategy of the organization's information systems also becomes more agile and flexible. After designing the fuzzy expert system to determine the strategies of information systems in line with the business strategy, dynamic modeling was performed using Laplace transform functions and state space equations and the dynamic behavior of the model was investigated during the time which was also approved the results of fuzzy expert system.