Evaluation of geopolitical factors affecting the transportation and commodity industry with emphasis on adjusting the bill of lading and providing a sustainable management model

In terms of geographical and political location, Iran has a special geopolitical advantage in the region and the world, so it can rely on the knowledge of experts, especially in the field of transportation, to contribute to its sustainable development. The aim of this study was to evaluate the factors affecting the sustainable development of transport by emphasizing the regulation of the bill of lading. The research method is a survey and analytical type that uses the design of the initial conceptual model and determining the four main dimensions (approach, management / social, cultural / environmental, economic) as well as 19 components (goals) to determine the validity and reliability of the model and It fit. The initial research model was tested using structural equation (SEM) method using Smart PLS2 software. The results showed that "managerial dimension" (path coefficient = 0.0527) had the greatest effect on the model of sustainable development of the country's transportation. Then "social / cultural dimension" (path coefficient = 0.5097) and then "economic dimension" (path coefficient = 0.4589) and finally "environmental dimension" (path coefficient = 0.3324). The value of R2 (0.9823) indicates the pattern confirmation.