The Relationship between Financial Investment and Malmquist Productivity Index Based on Data Envelopment Analysis in Network Structure (Case Study: Tehran Metro Stations)
Evaluation of Tehran metro stations based on multiple indices has been studied in this paper. Subway stations have always been considered one of the service centers. Considering that the design and construction of the metro station focuses on the creation of infrastructure, facilities and equipment and then the operational part uses it for the first service, it therefore has two stages of construction and operation. Data envelopment analysis with two-step structure is designed for this topic. The data were collected over five years and attacked four Tehran metro stations. Based on the results of the designed model, the progress and remission of all stations were calculated at each stage and its relationship with financial investment in each metro station was investigated.
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Prediction of the impact and performance of fin tech companies' advertisements on customer acquisition and loyalty using metaheuristic algorithms
Samad Bandari, Farhad Hossein Zadeh Lotfi *, Seyyed Esmaeil Najafi, Seyyed Ahmad Edalatpanah
Journal of Quality Engineering and Management, Autumn 2024 -
Identification of Factors Affecting Advertising Performance in Attracting and Retaining Customers
Samad Bandari, Farhad Hosseinzadeh Lotfi *, Seyyed Esmaeil Najafi, Seyyed Ahmad, Edalatpanah
Journal of Interdisciplinary Studies in Communication & Media,