Sociological Explanation of the Impact of Cyber Social Networks on Lifestyle Change (Case of Study: Instagram Network)

The present study was conducted to investigate the sociological explanation of the effect of cyber social networks on lifestyle change (case study: Instagram network). The population of the study were the residents of district 5 of Tehran in the academic year 2019, which was done based on the survey method. The research sample consisted of 385 people who were selected using simple random sampling method. The instrument used in this research was a researcher-made questionnaire. This research has been compiled using the theories of Giddens, Bourdieu, Veblen and Simmel. The results showed that there was a significant difference between men and women at using Instagram social network. There was also a significant difference between men and women at using Instagram social networks. There was a significant difference among the educational classes at using Instagram. There was also a significant difference between Instagram usage and marital status. There was a significant relationship between the use of Instagram social network and people's age, leisure time style, fashionism and change in attitude towards marriage.