The role of team identification on football fans intentions to attendance mediated by attendance constraints (Study of Esteghlal Tehran Football Club)

Purpose of this study was to definition the role of team identification on football fans intentions to attendance mediated by attendance constraints conducted on Esteghlal Tehran Football Club. The research method in this study is descriptive - correlation and SEM was applied to survey the research hypothesis. The number of 550 fans of Esteghlal and team were selected as the research. In order to measure the research variables including attendance constraints, team identification, and intentions to attendance, the questionnaires of Rocha and Fleury (2017) were applied. The validity and accuracy of the questionnaires confirmed by the experts and the reliability of the test questions were confirmed via Cronbach’s alpha test. The results illistrate that team identification with a coefficient of -0.41 impact attendance constraints and with a coefficient of 0.66 impact fans intentions to attendance. On the other hand, attendance constraints with a coefficient of -0.83 impact fans’ intentions to attendance. According to the results of the present study, two things are suggested. On the on hand, by developing and reinforcing fans’ team identification, reduce their perception of constrains to attend in stadiums. On the other hand, by solving and facilitating constrains help fans intention to attend in stadiums