Evaluation of Tourism Economics in Mazandaran Villages (Case study: Natalkanar Oliy district of central Noor city)

Tourism has been recognized as a human activity in the last five decades and has been characterized by high growth. On the other hand, the development of villages, like cities, is on the agenda of planners. Therefore, the necessity to pay attention to the tourism field is a consensus among all experts as a suitable solution for rural development. This research seeks to evaluate and analyze the effects of tourism on rural economic development in the central part of Noor city in Mazandaran province, which includes 7 rural districts. This research is of a practical nature, and the study has been done descriptively-analytically, the data are qualitative and data has been collected from two methods of library and field studies. In field studies, a questionnaire was used which was done by simple random sampling method. The results of the research show that, firstly, tourism through tourism has been the largest in the sales of agricultural products, tourism services and indigenous production. According to the results of the study, the most populous village of Abbas and the Carpathian village have benefited from the tourism industry in the region.