Study Rol marketing indicators in the development of sport tourism industry Kohgiluyeh and Boyer Ahmad Province

Thesport tourism has most growing in the world countries and itsinevitable development in our country.the sport tourism has most growing in the world countries and its inevitabledevelopment in our country the research show that one of the most ways for the devel opment of sport tourism is marketing. So this paper noticed the role marketing indiccators role in the developmenk of sport tourism in dustry in province and in direction 5 factors tabled lik:adjustment of country diplomatic, development of substructure, attention to sport tourism attractions and Distribution Attraction Approach to increase tourism incomes that seems to be association with the development of the tourism industry sport Kohgiluyeh and Boyer prvince.the study Descriptive survey and application of objective.statistial population of all managers expertsin field of Torism and sport,consisted of170 persons and The sample size was estimated by counting all. For data collection and Identify different aspects of the subject were used through interviews with experts,managers of tourism and sport and also questionnaire marketing index The reliability. The collected data were analyzed, the chi-square index,mann-whitney U and Fried man test.the results show all factors that are discussed in this original reseach effective indeveloping of sport tourism industry Kohgiluyeh and Boyer province. According to the Friedman test, Promotional activitie ranked 7.26 averages and rank in Priority infrastructure development and 2.91 are the last priority. If has adjusted its country policies and we set the rules so that to provide the demands and needs of tourists, Are provided a Attract tourists and if they improve more attentionto tourists and then we create the appropriate in frastructury, The result of the positive of position sports tourism in the tourists minds, That kind of helps to grow the indus try.