PRESENTING THE MODEL AND ANALYZING THE CONTENT OF THE STATEMENTS OF THE SUPREME LEADER REGARDING THE ISLAMIC LIFESTYLE

Today, lifestyle has taken on a remarkable importance and has attracted the attention of researchers and elites of the society more than before; because in the recent complicated world, people's lifestyle is an important part of the culture of different societies. Considering the importance of this issue, the authors of the present article have tried to evaluate and analyze the indicators of lifestyle in the statements of the Supreme Leader of the Revolution, which has made in various ceremonies from 1369 to 1398 SH.The current research method includes quantitative and qualitative content analysis. In the first part, i.e. quantitative content analysis, important and keywords and their frequency according to the target texts were counted and analyzed. The second part, qualitative content analysis, emphasizes the systematic approach of Strauss and Corbin (1998) for grounded theory. In this research, all the guidelines and speeches published by Ayatollah Khamenei (Mudda zhilluhu’l aali) about the subject under investigation, through his official website and Hadith Velayat software, have been examined. In order to analyze the qualitative content, first, the collection of speeches, statements and messages of the Supreme Leader was examined line by line, and finally, it was conceptualized and then categorized. Also, the authors were able to determine the concepts and categories according to the common characteristics and conceptual connection as well as the degree of similarity between the open codes.