Acceptance model of new financial and banking technologies

Today, new banking financial technology is very important in the world due to the widespread use of the Internet and information technology. The present study was conducted with the aim of presenting a model for accepting new financial and banking technologies. This study was performed in two parts: qualitative and quantitative. In the qualitative section, 15 experts were selected by judgmental sampling and saturation level as a statistical sample and interview. The interviews were analyzed by content analysis method and the categories of the model of acceptance of new financial and banking technologies were identified. Thus, 77 sub-categories, 16 main categories and 10 final documents were obtained from qualitative section analysis. In the quantitative part, a questionnaire of the identified categories was designed and given to 384 customers of banks and financial institutions selected by the Cochran's formula. The categories identified by Shannon entropy method were weighted and prioritized to identify the most important categories for the adoption of new financial and banking technologies. The results showed that the indicators of organizational strategies with a weight of 0.0231, creating speed in accepting innovation with a weight of 0.0222 and investment and challenges with a weight of 0.0222 are the most important among the other identified indicators.