Strategic Control model for implementing Digital Banking in Iranian Banking System

Message:
Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:

Banking industry today is moving toward newer banking methods to get in line with technological improvements in order to create competitive advantages which is an undeniable necessity. In order to correctly and effectively guide such huge transformation with deep effects over the society, it is necessary to have some strategic model. The model ensures the effectiveness and quality of the digital transformation strategy, its long-term effectiveness, the follow up of the banking system to run the road map of digital transformation according to higher ranking documents, step by step implementation of the road map and achievement of predetermined targets. This research is considered as a Descriptive correlation with fieldwork strategy which is to assess this very goal. the data inputs are gathered through 300 reliable and valid researcher-made questionnaires which was only answered by 202 experts. The data was then analyzed by Smart PLS application with SEM model which shows a strong GOF formula and it also supports the main hypothesis along with six other sub hypotheses of the research.

Language:
Persian
Published:
Journal of Strategic Management Studies, Volume:13 Issue: 50, 2022
Pages:
1 to 19
magiran.com/p2467798  
دانلود و مطالعه متن این مقاله با یکی از روشهای زیر امکان پذیر است:
اشتراک شخصی
با عضویت و پرداخت آنلاین حق اشتراک یک‌ساله به مبلغ 1,390,000ريال می‌توانید 70 عنوان مطلب دانلود کنید!
اشتراک سازمانی
به کتابخانه دانشگاه یا محل کار خود پیشنهاد کنید تا اشتراک سازمانی این پایگاه را برای دسترسی نامحدود همه کاربران به متن مطالب تهیه نمایند!
توجه!
  • حق عضویت دریافتی صرف حمایت از نشریات عضو و نگهداری، تکمیل و توسعه مگیران می‌شود.
  • پرداخت حق اشتراک و دانلود مقالات اجازه بازنشر آن در سایر رسانه‌های چاپی و دیجیتال را به کاربر نمی‌دهد.
In order to view content subscription is required

Personal subscription
Subscribe magiran.com for 70 € euros via PayPal and download 70 articles during a year.
Organization subscription
Please contact us to subscribe your university or library for unlimited access!