The Components of Professional Publishing and Consequences of Non-Professional Publishing in Iran; A Grounded Theory Approach

The purpose of this study was to identify the components of professional publishing and the consequences of non-professional publishing in Iran. The study used the Grounded Theory method and fell under the qualitative research category. Snowball sampling was used to select 16 experts and professionals in the field of book publishing for the statistical sample. Semi-structured interviews were used to collect data, which was done up until theoretical saturation. The interviews were implemented and coded, and finally, the central category was obtained by knowing the consequences, strategies, contexts, causal conditions and interveners. Based on the results, the correct understanding of the nature of publishing, having specialized and up-to-date knowledge, and having the facilities and equipment are the main factors in the formation of professional publishing. In order to achieve professional publishing, it is necessary to pay attention to the mechanisms of the publishing economy, proper planning and marketing, and new technologies to be given serious attention by publishing activists, and a suitable policy regarding full-time employment of publishers, support for publishing activists, culture building and the use of new technologies in be taken Reducing dependence on the government, disregarding publishing laws, trade union interference, economic problems and low quality of books are among the problems that should be in the focus of activists, planners and policy makers in the field of publishing, and the sum of these measures can produce quality works that are in line with market needs and also help the specialized activity of publishers which leads to the professionalization of publishing.