Examining the influence of celebrities on political and social issues

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Article Type:
Research/Original Article (بدون رتبه معتبر)
Abstract:

Celebrities are well-known people within or across the national borders of a country. Now the upcoming research is trying to deal with the influence of celebrities on society, especially in political and social issues, so this research seeks to answer the question, what are the reasons for the influence of celebrities in political and social issues? In order to investigate the topic of the present research, it investigates the society's tendency towards celebrities in social and political issues with the descriptive-analytical method and by using library and internet tools. The findings indicate that the influence of celebrities as a serious competitor with other traditional bases of influence in societies is of great importance, especially with the expansion of society's access to modern technologies, because celebrities are considered to be popular due to their close relationship with people in society, attracting large audiences and Orienting public opinion has influenced political and social thought and behavior.

Language:
Persian
Published:
International Encyclopedia of Political Science, Volume:3 Issue: 9, 2023
Pages:
1 to 17
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