A comprehensive analysis of keywords co-occurrence network and the most cited journals on data mining techniques in insurance industry using scientometrics approach

Data mining is known as a process of discovering patterns in large datasets through a combination of statistical tools and techniques. In recent years, data mining and its applications in different businesses have increasingly grown. Insurance industry is one of the data-driven businesses whose survival is so dependent on satisfying customers besides achieving the highest benefit. Information or data is a vital asset of the insurance industry ;accordingly, using data mining techniques to discover patterns behind large datasets is a need. Having seen the increasingly high rate of information technology and recorded data in data-driven businesses, lots of industries like the insurance industry have been urged to use state-of-the-art data mining techniques to turn raw data into useful information using Big Data Analytics. Looking at the current research on data mining applications in the insurance industry proves the fact that we should recognize the state-of-the art techniques in data mining and set new strategies to focus on Big Data Analytics more. Big Data Analytics consists of the algorithms which are more efficient and less time-consuming so it can help to identify patterns and rules in complex datasets. For this purpose, this paper presents a comprehensive literature review regarding the usage of data mining techniques in the insurance industry by the scientometrics approach. For this purpose, first we searched and gathered bibliometrics files of recent researches from Web of Science and Scopus into four different scenarios. In each scenario, we looked up for different keywords regarding “Data Mining”, “Insurance Industry”, and “Risk Management” to make sure that all the results would be specifically focused on the research topic. Then, we used R programming software to analyze the results of each scenario based on keywords co-occurrence in the given research. The results of keywords co-occurrence and a word cloud of recent research confirm that insurance companies should focus on Big Data Analytics instead of traditional data processing to get information systematically from too large or complex datasets. Big Data Analytics has been used for several years, but in recent years many data-driven businesses, like the insurance industry, have used its techniques associated with risk and risk factor identification. Risk management in the insurance industry has been widely considered in recent researches. Therefore, in this paper, some high-ranked journals and the most significant researches have been identified and recommended in order to pave the way for future researches in this field. We hope that the comprehensive literature review provided in this paper can help the researchers to focus on the relative journals and researches published then get into more details. For this purpose, the lists of all journals and conferences besides the most cited researches are provided in the experimental section of this paper. Also, the ranking list of different countries from all around the world related to data mining and Big Data Analytics in the insurance industry is presented. The results show that Iran is the 15th  country that uses data mining techniques and it is the 17th  country in the world focusing on risk management in the insurance industry.