Identify and prioritize the antecedents and consequences of investor confusion management

This research was conducted to identify and prioritize the antecedents and consequences of managing investor wandering with a fuzzy Delphi approach.

The statistical population of this research includes 21 experts in marketing and the stock market industry who were interviewed using the purposeful (judgmental) and (snowball) sampling methods and semi-structured interviews until reaching the theoretical saturation level. Its validity and reliability were confirmed using the criteria of credibility, reliability, verifiability, and transferability, and the reliability between two coders for the interviews conducted according to the Holstein formula was 0.90, which confirmed the reliability of coding. To qualitatively analyze the interviews and to identify the antecedents (causes) and consequences (consequences) of investor wandering management, the open, central, and selective coding method was used, and in the quantitative part, the fuzzy Delphi questionnaire was used to prioritize the variables identified in the qualitative part of the research. whose validity and reliability were confirmed using content validity and retesting.

After conducting interviews with experts, the text of the interviews was carefully examined and then analyzed using open, central, and selective coding methods, so that after the interviews, open codes were extracted. Then the integration of the core codes and then the selected codes were specified, and the coding results were identified and determined as the antecedents or causes of investor management confusion in the form of eleven factors and the consequences of investor wandering management including eleven determining factors.

The results of the research determine what factors make it necessary to manage investor wandering in the stock market and what the consequences of this wandering will be. It is hoped that the results of the research will ensure and protect the interests of investors and provide an effective solution for the trustees to manage capital wandering. Investors in the country's stock exchange industry.