A critically Review of the planned behavior of Ajzen theory

Message:
Article Type:
Review Article (دارای رتبه معتبر)
Abstract:

Understanding the factors that cause the acceptance of a technology and creating the conditions under which the desired information technologies are accepted is one of the important researches in the field of information technology. The theory of planned behavior is one of the most important and famous theories of technology acceptance, so far more than 2000 valid articles have been written with the technology acceptance model, and there are more than 300 thousand references to Ajzen's theory of planned behavior (TPB) articles. The important thing that exists in the majority of related articles is that most of them use the relevant model without sufficient understanding of the dimensions, variables, methodology and even the reference article of TPB and the criticisms of this theory. In this article, first the theoretical foundations of theory of reasoned action (TRA) and the criticisms made to it, which led to the emergence of the TPB theory, and then the TPB theory of Ajzen and Fishben are discussed. Then, this theory was analyzed in detail with the method of content criticism and with the tool of collecting library studies and related articles and websites. The most researched in this research is about the intention and the relationship between intention and behavior, and the reasons for harming this relationship have been stated. Culture and the effect of new information and knowledge are other concepts that have been discussed in detail. Finally, there are suggestions for this theory and future researchers, as well as the challenges of criticizing the theory.

Language:
Persian
Published:
Management Researches, Volume:16 Issue: 62, 2024
Pages:
97 to 130
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