Conceptual Model Framework of Sustainable Supply Chain Based on Competitive Advantage Based on Foundation Data Theory
This research was done with the aim of providing a conceptual model of sustainable supply chain based on competitive advantage for Abadan Oil Refining Company. To achieve this goal, a mixed research method was used in two qualitative and quantitative phases with an exploratory approach. In the qualitative phase, the data were analyzed through interviews with 12 people using the purposeful and snowball sampling method and with the help of the Foundation's data theory in three stages of open, central and selective coding. Atlas T software was used in qualitative phase data analysis. In the quantitative phase, using a researcher-made questionnaire with optimal validity and reliability, a total of 284 valid questionnaires. It was collected and analyzed with the help of structural equation method with PLS software. Quantitative phase respondents include procurement and purchasing department personnel in Abadan Oil Company. These people were selected and surveyed using available sampling method. The findings of the qualitative phase include the presentation of a conceptual model of sustainable supply chain based on competitive advantage, the components of this model consist of 339 open codes, 62 concepts and 22 categories. The findings of the quantitative phase showed that the components of the presented model are related to each other and in addition to the significance of the relationships, the goodness of fit indicators of the model are at their desired level.
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