Identifying factors affecting the Management and Organization of Businesses based on e-commerce through a Meta-synthesis Approach

Message:
Article Type:
Research/Original Article (دارای رتبه معتبر)
Abstract:

The current research has identified the factors affecting the management and organization of businesses based on e-commerce through a meta-combination approach. The research is applied in terms of purpose and qualitative in nature with an exploratory approach. The community of this research is the articles in the field of managing and organizing e-commerce jointly or separately. The method of collecting information is the document-library method with the efficiency of the meta-combination method for extracting factors. The sampling method is also selected based on the entry and exit criteria of the prism method. In order to answer the research questions, 96 articles were examined and analyzed, which led to the extraction of 15 categories and 95 meaningful codes. The results showed that business management based on e-commerce includes the components of online sales, digital marketing, suppliers, leadership, product or service, human resources, organizational culture, customer, market, organizational structure, and organizing business based on E-commerce includes the components of technical dimension, organizational dimension, environmental dimension, economic dimension and financial dimension.

Language:
Persian
Published:
Quarterly Journal of Bi Management Studies, Volume:13 Issue: 49, 2024
Pages:
77 to 118
https://www.magiran.com/p2774303  
سامانه نویسندگان
  • Maryam Ghiasabadi Farahani
    Author (2)
    Phd Student management-marketing, Central Office, Islamic Azad University, Tehran, Iran
    Ghiasabadi Farahani، Maryam
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