Using a Fuzzy MADM in the Balanced Score Card for the Performance Improvement in Iranian Steel Industries

The world manufacturing sectors are facing massive challenges to survive in today's global and volatile marketplace. In an attempt to overcome these challenges, companies adopt newer management systems to clarify their vision and strategy and translate them into action. The balanced scorecard (BSC) is one of approaches that has very importance for small to Medium-sized enterprises (SME). Although many studies have been done about BSC, but the subject of design and presentation of a structured methodology to overcome its incompatible has not been done. With regard to these subjects, this paper represents a new approach of the BSC in connection with the organizational strategies to performance indexes. Then this approach is based on the fuzzy TOPSIS for thetategy evaluation and performance improvement in Iranian steel industries. The result shows that multi-attribute decision making (MADM) tecniques, such as fuzzy TOPSIS, can be applied successfully by a structured methodology in order to design the BSC. Moreover, the proposed model with basic guidelines from a feedback system, nearly all of the definition indices had positive effects on the organizational performance in all aspects.