The Effect of Strategic Thinking Capability of Senior Managers on the Success of Small and Medium sized Enterprises

Message:
Abstract:
The absence of strategic thinking among senior managers of institutions and organizations has deprived them to benefit from new chances; so, for managers, equipping to strategic capabilities is necessary and vital. However, this survey wants to study the impression of strategic thinking capability to the success of small and middle corporations in East Azerbaijan province in Iran. This research purposely is an applied type and is based on research report. The questions of this research are based on researches about strategic thinking of managers and they are based on five factors. The period time for evaluating the success of sale increasing index is three continual years. The reliability of the questionnaire using cronbach`s alpha 0.736. The information collected by the questionnaire is analyzed with SPSS software. The methodology of analyzing the data is inferential statistics using line regression and wants to study the impression of strategic thinking of senior managers to the success of small and middle corporations in East Azerbaijan province. After studying the conclusion is: the capability of strategic thinking of senior managers to the success of small and middle corporations is effective.
Language:
Persian
Published:
Journal of Strategic Management Studies, Volume:2 Issue: 7, 2012
Page:
143
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