Representation of Power against to Subjectivity

Subjects -in new world- have been on post hegemonic authority of «desire” (lash: 1388). The mechanism of immanent authority and unconscious «desire» help to structure this active subjects. Daily communication of subjects, structures in «power of existence» and all styles of daily life lead to achieve more «pleasure» and avoid from «lacking». Among this cycle of «lack/want”, some disintegrated subjects with more searching to achieve «otherness object (objet petit a) «, use every negligible or little thing as a conjunction between themselves and external objects. This desire often joints by symbolic violence, what has changed to immanent action in subjects, and results complicated synergy. Iranian contemporary culture has also it’s own hegemony on this symbolic reproduction and has more complicated situation cause of «tradition/modernity» challenge. Iranian’s trying to achieve their desire -as a subjects-, results for example: road events (road accidents as speed enjoyment), violence of observing (self expression by enjoy of showing execution in public), oral violence (enjoy of abusive others). Unfortunately these kind of violence’s has become one of the daily behavior in Iranian collective unconscious. This article try to achieve psychoanalytic reading of Iranian contemporary culture of communication and writer believes that this problem has causes «Otherness discourse» which extended to under layers of daily life in Iran.