Coverage of sports disciplines in national best seller newspapers in the country

Abstract:
The purpose of this study was the content analysis of the sport part of best seller newspapers in the country. There is a perspective method that performed with content analysis and the data was collected in an attributive and a bookwork methods. The statistic population research, were the 2012 archives of 10 best sellers newspapers in the country. The research method was descriptive-analytic strategy that data was collected through documentary and library. To gather information sheet coding reliability and validity were confirmed. The results show that among 720 newspapers for analyzing, 8778 news have been observed that the most news about football with 60/5% of the news and the news of handball with minimum 2/0% of the news. the news is most of the adult age groups 74/8%, respectively. The least reference to the category of age Middletown was with 0/01%. 3785 news with the image, the majority of the that 65/78 images for football and wrestling as a second sport,7/21% pictures of your dedicated.Therefore, it seems that the literature should respect the sport sector in total audience and their needs, to paying attention to the audiance and their necessity,there must be a general viewpoint to the sports fields and different age categories and gradually from existing templates and stereotypes of potential and from all exercises.
Language:
Persian
Published:
Journal of Sport Management Review, Volume:7 Issue: 32, 2016
Pages:
91 to 108
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