Iran's Soft Power Potential in Civilization-Building

This article aimed at recognition of the true face of the Islamic Republic of Iran and investigate the potential of its soft power in shaping, renewal, revival, and recreating a new Iranian Islamic civilization. The main purpose of this article is to recognize the Islamic Republic's soft power capacities to renewal and revival of Iranian Islamic civilization, and explore areas of potential, supporting and civilization-building components. In this regard the question is; why and how does the soft power of the Islamic Republic, shape Iranian Islamic civilization? This basic research, using descriptive and analytical method, indicated the following 1. The distinctive elements of soft power in the Islamic Republic are: believe in the supervision of God in social and political life,principles of Tavala(friendship) and Tabara(abnegation),its reliance on human nature, seeking the truth , character of the revolution - state, relying on the school of Ashura, Imam and nation, cultural and political principles and values, cultural diplomacy, unity of nation, and 2- because the Islamic Republic 's soft power assets are productive, comprehensive and goal-oriented and put territorial potential and human resources of the country on the right track, and also , the motivations of people for backing of the country, build solidarity and deep connection between people and authorities , its strengthen and continuity, creates the new form of Iranian Islamic civilization .