Study of Organizational Learning Effects on the After Sales Services Improvement

The main objective of this research is to study and investigate the effects of organizational learning on the after sales services improvement within Isfahan Rubber Industries Company. This research is of kind descriptive- preparation. The statistical population of this study contains 86 managers, experts and employees of after sales services. Since the volume of population is not vast, thus the whole statistic population was taken as statistic sample. To perform the research, we first have studied the general structure of after sales services within Iran Radiator Industrial Group, then based on mentioned activities and interviews with sophisticated people within industry field, after sales services improvement was determined as dependent variable and way of customer replying, speed of services offer, flexibility during services, respect to customers’ ideas, level of the products performance, and technical personnel efficiency were determined as independent variables. Data was collected through realized questionnaire with 30 items closed answer in Likert’s five point scales. In order to calculate durability of the questionnaire Chroonbakh Alpha was used which obtained 0/92 indicates that questions are reasonably well integrated and there is no significant dispersion within them. Conceptual admissibility was also performed through question designing based on literature and surveying industrial experts and sophisticated. To analyze data single sample test was used. Results from findings analyze showed that organizational learning affects the improvement of after sales services within Isfahan Rubber Industries Company.