Dynamic Capabilities in Relation-oriented Competitive Advantage Strategy: A Case Study of the Construction Industry

Nowadays, companies are seen as a part of the relationships network from which competitive advantages can be gained. This study aims to analyze the role of dynamic capabilities with regard to the external relationships of organizations with competitive advantage. For this aim, a mix method was used, and a questionnaire was served to quantify those relationships. The reliability and validity of the questionnaire was checked by different methods. The questionnaire was distributed in the 13th international construction fair in Tehran through random sampling. As many as 352 were completed and returned for quantitative analysis. The findings showed that external social capital affects competitive advantage much more indirectly than directly. It was also shown that dynamic capabilities play a significant complementary and mediating role in this relationship. Government supports, enforcement inefficiency, and demand uncertainty are the environmental moderating variables that have impacts on the research model.