The relationship between strategic orientation and Social Responsibility in karaj industrial companies
The present study aims to examine relationship between strategic orientation and Social Responsibility in karaj industrial companies. Statistical population consisted of 3697 people including Senior Managers of karaj City’s industrial companies. Based on Cochran formula and random sampling, 348 people were chosen. This study is applied in objective and description-correlation in data collecting. Questionnaire is used to collect data and to verify its validity and reliability, experts’ opinions and software SPSS were used respectively. Cronbach alpha for strategic orientation and Social Responsibility both were above 0.7 indicating the questionnaire’s high reliability. Data were analyzed using SPSS and AMOS soft wares and path analysis model. Results show that there is positive and significant relationship between strategic orientation dimensions (aggression , cost orientation , Innovation orientation and tendency to risk) and Social Responsibility)Economic dimension، Social dimension ، Environmental dimension (in industrial companies.
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